Hello, I'm J. Liu.
I craft engaging brand
experiences and make
the complex simple.
My approach
Every project starts with a clear vision of our strategy and goals. I am passionate about creating engaging customer journeys that not only foster growth but inspire collaboration across teams. By embracing authenticity and joy in our work, I strive to lead as a supportive player-coach, creating a space where everyone feels empowered to shine.
Jenny is a rare combination. As a creative leader, she is top notch and has the experience, portfolio, and results to prove it.
She is equally strong as a people and organizational leader. She knows the business, helps her creative team understand the business, and knows how to use the combination of design and creative to impact results.
Jaymee Johnson
CMO at LegalShield
There are leaders who point and there are leaders who DO.
There are leaders who sit on top of the train and wave at the crowds as they pass by and there are leaders who work in the engine room helping the crew shovel the coal.
The second kind of leader is beyond rare.
I have known Jenny Liu for over 16 years. She has always been the second kind of leader.
As a creative colleague and as an uncommonly thoughtful and intelligent partner, she is the very, very best of us.
Brian Collins
Co-founder at COLLINS
Jenny is one of the best managers I've had in my career. Not only did she always make sure our work aligned with the company's overall goals, but she helped me elevate my work to communicate our brand in a way that mattered to our target market.
She has this way of not only inspiring her teams, but making them want to deliver their best work in the process. It is because of this that her teams are alway the highest performing in the company, delivering projects ahead of schedule to positively impact the company's bottom line.
I'd work with Jenny again in a heartbeat and am so grateful that I had the chance to work with her at two different companies.
Leslie Van Every
Strategic Comms at Berkeley Lab
About J. Liu
Jenny is a creative and driven professional who brings curiosity, heart, and a collaborative spirit to everything she does. With a passion for learning and a talent for turning ideas into impact, she thrives on work that empowers others and fosters positive change. In addition to being a brand builder, she is also a Reiki Master and Duke-trained Health & Well-Being Coach — always bringing a thoughtful, uplifting energy to the people around her. For fun, she enjoys baking French pastries, yoga, and travel.
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